I added it up. I wish I hadn't. $400 on ashwagandha, mushroom coffee that tasted like a wet log, magnesium spray, seed cycling kits I didn't understand, and a greens powder that's been sitting in my cupboard so long it might be alive. All because a glowing woman on TikTok told me it would fix my tired. Spoiler — I'm still tired. And now I'm also broke. This one's for every mum who's ever bought something at 11pm because an influencer with calm kids said it changed her life.
• I spent $412 on supplements after falling down the mum wellness rabbit hole on TikTok late one night
• It started with one video of a glowing woman with quiet kids holding up a bottle of ashwagandha
• From there I bought mushroom coffee, magnesium spray, a seed cycling kit, greens powder, collagen, liquid chlorophyll and a fancy probiotic
• The mushroom coffee tasted like someone boiled a wet log
• The ashwagandha didn't make me calmer — I still lost it before 9am
• The magnesium spray didn't fix my sleep because my sleep problem is a child breathing on my face at 2am
• The greens powder has been in my cupboard for five months and is probably alive
• None of it was sold to me like medicine — it was sold to me like a lifestyle
• The influencer to supplement brand pipeline is real and tired mums are the target
• The FTC and TGA are starting to crack down on brands making health claims they can't back up
• Have we just replaced wine culture with supplement culture and called it self-care?
• What I actually needed was a blood test and a $6 box of iron tablets from the chemist
• My biggest lesson — a discount code is not a diagnosis
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